On January 15th, 2008, it was announced that a consortium consisting of India's Sony Television network and Singapore-based World Sport Group secured the rights of the Indian Premier League. The record deal has a duration of ten years at a cost of US$1,026 million. As part of the deal, the consortium will pay the BCCI US$918 million for the telecast rights and US$108 million for the promotion of the tournament.
The BCCI announced that the bulk of the proceeds from this deal would initially go to the IPL franchises themselves, gradually reducing this amount over the life of the contract.
Network Ten has bought the rights to show every game live in Australia on free-to-air television for the next five years at a cost of AU$10 - $15 million.
Setanta Sports have secured the UK rights in a 5-year deal. All 59 games will be shown on their subscription channels.